Juries need to take the role of the protector of our clients. This begins with anchoring the jury to our role as the hero. According to current learning and educational research, evidence must be presented in a manner that triggers the process of Learning, Retaining, and Transferring information. The definition of learning and retaining information is straight forward. Transferring the information refers to a Gestalt psychological process where the juror transfers the client’s story and evidence to himself / herself to reach the point of empathy.
Our success rate is 93% and exemplifies how these techniques increase wins and recoveries.